Babbling B’s Blog

Archive for June 2009

If you’ve read my previous post, I’m a big fan of Nike+ and the way Nike is creating a social community with their website. It gets better: I found Nike+ applications for Twitter and Facebook!

I’ve been using the Twitter application for some time now. It’s really easy to set up. Just visit and follow the instructions. Every time you sync a run, it will automatically generate a Twitter post for you. It also uses the #nikeplus hashtag, so you can find other people who are syncing runs and connect with them.

Nike+ status update on Twitter

Nike+ status update on Twitter

I just set up the Facebook application, so I haven’t had as much experience with it. I turned off my status updates, but it still posts my run to my profile. Search for ‘Nike+ Running Monitor’ within facebook, and follow the instruction on adding the application. This process has a few more steps and is a little more confusing that the Twitter app, but it’s still worth the effort.

Nike+ update on Facebook

Nike+ update on Facebook

Since my Twitter and Facebook profiles have pretty different audiences, I’m excited to see the new feedback I’ll be receiving. This adds to the community of runners nicely. Now, not only can Nike+ users see how my running is going on the Nike website, but I constantly have people offering encouragement and kudos. It really adds to my accountability to run, too.

Think of Nike+ social networks like the angel on your shoulder saying “everyone’s going to know if you stop running, keep it up!”

The essential nutrient for healthy marketers

The essential nutrient for healthy marketers

A month or so ago, I was approached about possibly doing some student blogging for my graduate program. Well, it’s official, my post Skittles: Bite-Sized Attempt at Social Media is up! I have begun my blogging with Vitamin IMC, the student-run blog from Medill’s Integrated Marketing Communications Program at Northwestern University.

I’m looking forward to covering current business trends and stories from the IMC perspective. I’m also enjoying an intelligent and fun group that I can learn, discuss and explore blogging and social media – and attend all the fun events in the Chicago-area.

You can view the Vitamin IMC Blog at, follow us on Twitter @VitaminIMC, or become a fan on Facebook.

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